Emerson, global industry experts in advanced automation solutions, has introduced the Ovation™ AI-enabled Virtual Advisor — the first generative artificial intelligence (GenAI) advisor integrated into an automation system specifically designed for the power and water industries.
Part of Emerson’s Ovation 4.0 Automation Platform, the AI-enabled Virtual Advisor delivers real-time insights to increase efficiency, detect anomalies, forecast maintenance issues, and support strategic decision-making — helping operators address challenges faster and more effectively.
Emerson’s Ovation Virtual Advisor, part of the Ovation 4.0 Automation Platform, provides power and water operators with real-time insights, advanced data analysis, and automated task management to improve reliability and efficiency. (Photo Courtesy of Emerson)
Via entirely natural language interaction, the Emerson Ovation Virtual Advisor seamlessly integrates localized GenAI to provide dynamic system guidance and contextual support. This enables users to access Ovation system documentation quickly, perform troubleshooting as needed, and proactively identify and address maintenance issues. Drawing from Emerson’s extensive domain expertise in power and water and as part of a growing suite of Emerson’s AI-based tools, the new system supports future AI-powered capabilities that can help optimize processes and improve equipment performance.
“As they navigate greater demand, complexity and climate variability, operators of today’s critical infrastructure need intelligent systems to deliver reliable power and clean water,” said Bob Yeager, president of Emerson’s power and water solutions business. “Using GenAI, our Ovation Virtual Advisor will help customers more efficiently manage these essential systems through clear operational awareness, automated routine tasks and advanced data analysis. Intelligent systems help improve reliability and extend the life of existing infrastructure, paving the way for more consistent, sustainable operations.”
Secure by design, the advisor uses local, pre-trained AI models based on Emerson and customer-provided system information that capture qualitative behavior at the control layer to ensure safe and accurate results. The AI models can be further customized with domain-specific data and operator feedback, enabling better operational and business decisions for a competitive advantage.
Emerson’s Ovation 4.0 platform with the GenAI-enabled Ovation Virtual Advisor is available for both new installations and system upgrade projects.
About Emerson
Emerson (NYSE: EMR) is a global industrial technology company that provides advanced automation solutions for a wide range of industries. With a comprehensive portfolio of intelligent devices, control systems, and industrial software, Emerson helps customers automate and optimize performance in complex operations. Headquartered in St. Louis, Missouri, Emerson combines innovative technology with proven operational expertise to power the future of automation. For more information, please click here.
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Molly is the Founder, Publisher, and Editor-in-Chief of Components Source Network, the industry’s first and only known 100% woman- and disability-owned and led B2B publishing platform serving the global high-tech manufacturing and engineering sectors. Her portfolio includes Process Control Industry Monthly and ten additional specialized e-news sites. With more than 25 years of experience spanning strategic technical marketing, public relations, and business development in highly specialized technical markets, she also leads Embassy Global, LLC, a virtual consultancy that has supported the growth of more than 200 high-tech industry brands worldwide since 2008. In addition to her publishing and advisory work, Molly has been appointed to serve as Second Vice Chair of the Government Team for the Women’s Business Enterprise National Council (WBENC) Forum, beginning in 2026, supporting policy development and advocacy initiatives advancing women-owned businesses. A long-standing voice for small business, supplier diversity, and women in STEM, she was also a 2025 finalist for the WBEC Metro New York Outstanding Advocate Award. Connect with her on LinkedIn.
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